Working on search engine optimization (SEO) doesn’t have to be the Wild Wild West. Get an SEO agency on your side, and you can optimize your website, improve your rankings, and bolster your traffic without the time-sink and hassle of handling SEO in-house. You might be wondering; what does an SEO agency do?
For those who might not know, an SEO firm is a company with a team of SEO specialists, and is sometimes supported by other digital experts. Among the most notable ones include designers and developers who often have a monthly spend requirement and clients working on a retainer basis.
On the other hand, SEO consultants carry out some SEO services, but will mainly consult clients to help them with their SEO strategy. Moreover, they suggest techniques an in-house SEO team can implement.
That brings us back to today’s discussion topic: what does an SEO agency do? Read on below to uncover more!
Thorough Research and SEO Site Audits
A successful SEO campaign is based on SEO site audits and analysis to identify areas of improvement. Undertaking technical SEO checks helps highlight a number of possible performance issues pertaining to indexing, page speed, navigation and many more. Once the areas to improve have been identified, a priority list can be created to implement changes that will optimize your site and improve rankings as well as user experience.
Also, a successful SEO firmperforms extensive keyword research and competitor analysis into the terms you want to rank for. After all, it allows you to identify the most relevant and important keywords users are actively searching for. It’s also essential, as it can note which target keywords you can realistically compete to maximize your ROI.
Monitoring and Reporting
A reputable SEO firm in Singapore should continuously monitor your site’s performance and traffic levels providing recommendations for future work throughout the process. Plus, the prospective On-page optimization agency needs to monitor all your highlighted goals before presenting it in a monthly progress clearly indicating what is and isn’t working.
The reports presented to you by an SEO agency in Singapore are vital since they help you better understand your site and the tasks which have been carried out. They also give you the chance to ask whatever questions you have and share any new products or services you did like to push and increase visibility for.