Kylie Jenner: From Reality TV Star to Global Business Mogul
Kylie Jenner is an American media personality, socialite, and businesswoman who turned her fame from reality TV into a global business empire. She was born on August 10, 1997, in Los Angeles, California. The E! reality show Keeping Up with the Kardashians, which started in 2007, was the first time the public saw Kylie, the youngest member of the Kardashian-Jenner family. She has used her huge social media following and business sense over the years to become one of the richest and most powerful young celebrities in the world.
Kylie Kristen Jenner is the younger sister of Kendall Jenner and the daughter of Kris Jenner and Caitlyn Jenner (formerly Bruce Jenner). She grew up with her half-siblings Kourtney, Kim, Khloé, and Rob Kardashian in the public eye. Kylie grew up in Calabasas, California, and went to Sierra Canyon School before switching to homeschooling to make room for her growing career. At first, people saw her as the quiet, relatable younger sister on Keeping Up with the Kardashians, but her personality and style quickly won them over.
Kylie started to find herself as a teenager, especially through fashion and beauty. Her bold lip looks got a lot of attention, which led to rumors about cosmetic surgery. She admitted to getting temporary lip fillers in 2015, which changed how the public saw her and set the stage for her future business ventures.
Kylie started Kylie Lip Kits, a line of lipsticks and lip liners under her brand, Kylie Cosmetics, in 2015 when she was 18. The first release sold out in minutes, showing that she can use her huge social media following—over 400 million on Instagram alone—to boost sales. The brand grew quickly and started selling eyeshadows, highlighters, and other makeup items. In 2018, Forbes said Kylie Cosmetics was worth $900 million. In 2019, the magazine controversially called her the “youngest self-made billionaire” at age 21, which sparked debate over the “self-made” label given her privileged background.
In 2020, Kylie sold 51% of Kylie Cosmetics to beauty giant Coty Inc. for $600 million. She kept creative control and a large part of the business. The brand is still doing well, and products are sold all over the world through partnerships with stores like Ulta Beauty. Kylie’s success in cosmetics also led to the launch of her skincare line, Kylie Skin, in 2019. It has cleansers, moisturizers, and other basic products.
Kylie has worked in a lot of different fields besides cosmetics. She started Kylie Baby in 2021, a line of baby products like shampoos and lotions, because she was a mother. She has also worked with her sister Kendall to make fashion lines for brands like PacSun. In 2023, they started Khy, a clothing line that is still going strong. She has worked with companies like Adidas and Quay Australia and gotten them to endorse her.
Kylie is just as good at running a business as she is at using social media, where she sets trends in fashion, beauty, and lifestyle. She is one of the highest-paid influencers in the world because her posts, which often show off her luxurious lifestyle, get millions of likes and shares. But people have criticized her carefully curated online presence for pushing unrealistic beauty standards and encouraging people to buy too much.
The media has always been interested in Kylie Jenner’s personal life. In 2017, she started dating rapper Travis Scott. The couple had a daughter named Stormi Webster in February 2018. Their relationship ended in 2023 after going through ups and downs, but they still co-parent Stormi and their son, Aire Webster, who was born in February 2022. Kylie has been honest about the difficulties of being a mother in the public eye. She has said that she wants to raise her children in a stable environment, even though she is rich and famous.
In 2023, Kylie confirmed her relationship with actor Timothée Chalamet, which got a lot of attention because their public personas are so different. People have seen the couple together at events like Paris Fashion Week, but they have mostly kept their relationship private.
Kylie has done charitable work, but sometimes it has been overshadowed by controversy. She gave $1 million to help with the Australian wildfires in 2019 and $1 million to buy medical supplies for frontline workers during the COVID-19 pandemic. But her 2021 GoFundMe campaign to help pay for a makeup artist’s medical bills got a lot of criticism because she asked her fans to give money while she only gave a small amount herself.
People look up to Kylie and criticize her at the same time. Supporters praise her entrepreneurial spirit and ability to change herself, while critics say she benefits from privilege and cultural appropriation, especially when she first started wearing styles like cornrows and fuller lips, which some saw as commodifying Black culture.
Kylie Jenner is still a cultural force at 28. Her rise from reality TV star to billionaire businesswoman shows how fame has changed in the digital age, when social media can turn personal brands into global businesses. No matter what people say, she has had a big effect on beauty, fashion, and influencer culture. Kylie Jenner will continue to be a huge part of pop culture for years to come as she grows her businesses and deals with her personal life.